Infogram vs. Whatagraph

Infogram is a data visualization company that helps people create infographics, reports, dashboards, maps, charts and social media assets. We show people how to communicate with data in a clear and engaging way. Launched in 2012, Infogram rapidly became the web’s favorite data visualization tool thanks to its simplicity, functionality and strong design aesthetic. We serve a wide range of customers including marketers, educators, journalists, consultants, and business professionals. We support people who see data as a powerful communication tool when visualized effectively.

Whatagraph is the marketing intelligence platform where reporting scales without scaling the team behind it. One governed data foundation powers every destination your team uses — client reports, dashboards, AI tools, BigQuery — so the same trustworthy numbers show up everywhere, without anyone in the middle. The agency stops adding a reporting hire for every ten new clients, because the data layer scales, not the headcount. The data team stops being a ticket queue between marketing and its own numbers, because marketing can self-serve from the same governed foundation the analyst uses.