G2 Vendor Directory

Influential powered by Captiv8 vs. Popular Pays

A side-by-side comparison based on G2 review data.

MetricInfluential powered by Captiv8

by Captiv8

Popular Pays

by Popular Pays

Overall rating4.74.4
Review count505279
Ease of use9.29.0
Ease of setup9.39.0
Quality of support9.69.4
Meets requirements9.38.8
NPS76.54075557.509158
Small Business24.6%38.4%
Mid-Market25.0%39.4%
Enterprise50.4%22.2%
Total page views788296
Total LLM citations2,8821,772

Influential powered by Captiv8

Captiv8 is the largest AI-Powered Branded Content Platform, connecting brands to digital influencers and creators to tell powerful stories. Marketers leverage the platform to discover influencers, create buzz-worthy content, manage their campaigns, and measure results. At the core of the platform is Insights, a social listening tool with real-time audience data across Instagram, Twitter, YouTube, and Facebook. For more information, visit www.captiv8.com

Pros

  • Campaign Management
  • Influencer Management
  • Ease of Use
  • Customer Support
  • Helpful
  • Time-saving

Popular Pays

Popular Pays is your ultimate collaboration gateway and all-in-one platform for influencer marketing and visual content creation, designed for brands of all sizes. With direct access to thousands of vetted, responsive creators across industries, we streamline your entire creator marketing lifecycle - from discovery to campaign launch and beyond. Our intuitive platform and AI-powered tools make collaboration easy and intuitive, enabling you to scale your content creation efforts and launch impactful marketing campaigns without juggling multiple touchpoints.

Pros

  • Ease of Use
  • Helpful Staff
  • Intuitive
  • Customer Support
  • Quick Response
  • Communication