G2 Vendor Directory

Influential powered by Captiv8 vs. Meltwater

A side-by-side comparison based on G2 review data.

MetricInfluential powered by Captiv8

by Captiv8

Meltwater

by Meltwater

Overall rating4.74.1
Review count5052,678
Ease of use9.28.2
Ease of setup9.38.2
Quality of support9.68.8
Meets requirements9.38.2
NPS76.54075534.73167
Small Business24.6%41.5%
Mid-Market25.0%38.0%
Enterprise50.4%20.5%
Total page views7886,406
Total LLM citations2,88267,398

Influential powered by Captiv8

Captiv8 is the largest AI-Powered Branded Content Platform, connecting brands to digital influencers and creators to tell powerful stories. Marketers leverage the platform to discover influencers, create buzz-worthy content, manage their campaigns, and measure results. At the core of the platform is Insights, a social listening tool with real-time audience data across Instagram, Twitter, YouTube, and Facebook. For more information, visit www.captiv8.com

Pros

  • Campaign Management
  • Influencer Management
  • Ease of Use
  • Customer Support
  • Helpful
  • Time-saving

Meltwater

Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter decisions, stronger performance and sustainable growth. By analyzing nearly 1 billion pieces of content each day and transforming them into vital insights, Meltwater unlocks the competitive edge needed to drive results. With 27,000 customers, 50 offices across six continents and 2,200 employees, Meltwater is the industry partner of choice for global brands making an impact.

Pros

  • Ease of Use
  • Features
  • Helpful
  • Customer Support
  • Helpfulness
  • Customer Service