G2 Vendor Directory

influence.co vs. Upfluence

A side-by-side comparison based on G2 review data.

Metricinfluence.co

by influence.co

Upfluence

by Upfluence

Overall rating4.44.6
Review count17140
Ease of use9.08.9
Ease of setup6.78.8
Quality of support8.69.4
Meets requirements8.19.0
NPS76.47058876.428571
Small Business70.6%68.3%
Mid-Market23.5%21.6%
Enterprise5.9%10.1%
Total page views871,016
Total LLM citations71821,237

influence.co

For the last 4 years, weve built the largest community of real humans in the influencer economy. We work with 170k+ influencers, 35k+ brands, and 10k+ agencies. Our platform instantly allows you to discover, engage, and connect with influencers via a single end-to-end solution. No more manual spreadsheets. No more managed services. No more spending countless hours on Instagram to connect with the best talent.

Pros

  • Social Media Management
  • Ease of Use
  • Helpful

Upfluence

The #1 Influencer Marketing Platform for E-commerce brands on Amazon, Shopify, Magento, BigCommerce, and WooCommerce to run creator programs that sell. Fully integrated with all leading e-commerce solutions and the only influencer platform to natively integrate with Amazon, Upfluence empowers today’s marketers and e-commerce brands to increase sales through creators and affiliate partnerships, with ZERO fees taken from sales generated to maximize your ROI.

Pros

  • Helpful
  • Intuitive
  • Setup Ease
  • Campaign Management
  • Ease of Use
  • Influencer Management