G2 Vendor Directory

influence.co vs. Traackr

A side-by-side comparison based on G2 review data.

Metricinfluence.co

by influence.co

Traackr

by Traackr

Overall rating4.44.3
Review count17389
Ease of use9.08.3
Ease of setup6.78.5
Quality of support8.68.8
Meets requirements8.18.3
NPS76.47058846.753247
Small Business70.6%37.5%
Mid-Market23.5%28.3%
Enterprise5.9%34.2%
Total page views87644
Total LLM citations7188,271

influence.co

For the last 4 years, weve built the largest community of real humans in the influencer economy. We work with 170k+ influencers, 35k+ brands, and 10k+ agencies. Our platform instantly allows you to discover, engage, and connect with influencers via a single end-to-end solution. No more manual spreadsheets. No more managed services. No more spending countless hours on Instagram to connect with the best talent.

Pros

  • Social Media Management
  • Ease of Use
  • Helpful

Traackr

Traackr is the all-in-one influencer marketing platform that helps organizations build performance-driven programs on a global scale. The platform enables marketers to optimize spend, unify data, streamline processes, standardize measurement, and ensure compliance. We are honored to power the most advanced influencer marketing programs in the world for brands including L'Oréal, Tiffany & Co, Pandora, Diageo and Samsung. Our company was born global and thrives on enabling effective coordination across 70 countries and 26 languages.

Pros

  • Ease of Use
  • Campaign Management
  • Influencer Management
  • Detailed Information
  • Metrics Tracking
  • Customer Support