G2 Vendor Directory

influence.co vs. Swavy

A side-by-side comparison based on G2 review data.

Metricinfluence.co

by influence.co

Swavy

by Swavy Marketing

Overall rating4.45.0
Review count1720
Ease of use9.09.8
Ease of setup6.79.9
Quality of support8.69.9
Meets requirements8.19.6
NPS76.47058895
Small Business70.6%65.0%
Mid-Market23.5%35.0%
Enterprise5.9%0.0%
Total page views87261
Total LLM citations71838

influence.co

For the last 4 years, weve built the largest community of real humans in the influencer economy. We work with 170k+ influencers, 35k+ brands, and 10k+ agencies. Our platform instantly allows you to discover, engage, and connect with influencers via a single end-to-end solution. No more manual spreadsheets. No more managed services. No more spending countless hours on Instagram to connect with the best talent.

Pros

  • Social Media Management
  • Ease of Use
  • Helpful

Swavy

Swavy is an AI-powered platform that fully automates influencer marketing, creator discovery, outreach, negotiation, contracts, and performance tracking, all managed end-to-end by AI agents, built for brands and agencies in the GCC and globally. Swavy offers two ways to work: 1. Managed Agency Service: Done-for-you influencer campaign execution with a dedicated team. Performance-based pricing means brands pay on results, not retainers. Zero upfront financial risk. 2. Self-Serve Platform: Starting at $30/month, brands run their own campaigns powered by Swavy's AI agents.

Pros