G2 Vendor Directory

influence.co vs. Later Influence

A side-by-side comparison based on G2 review data.

Metricinfluence.co

by influence.co

Later Influence

by Later

Overall rating4.44.5
Review count17469
Ease of use9.08.8
Ease of setup6.78.8
Quality of support8.69.5
Meets requirements8.19.0
NPS76.47058867.030568
Small Business70.6%44.4%
Mid-Market23.5%31.5%
Enterprise5.9%24.1%
Total page views871,731
Total LLM citations71810,764

influence.co

For the last 4 years, weve built the largest community of real humans in the influencer economy. We work with 170k+ influencers, 35k+ brands, and 10k+ agencies. Our platform instantly allows you to discover, engage, and connect with influencers via a single end-to-end solution. No more manual spreadsheets. No more managed services. No more spending countless hours on Instagram to connect with the best talent.

Pros

  • Social Media Management
  • Ease of Use
  • Helpful

Later Influence

Later Influence is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable influencer campaigns. By combining real creator relationships, trusted intelligence, and expert guidance, Later removes fear and guesswork from one of marketing’s most visible and rapidly growing investments: influencer marketing.

Pros

  • Ease of Use
  • Campaign Management
  • Communication
  • Influencer Management
  • Helpful
  • Customer Support