G2 Vendor Directory

Improvado vs. Apify

A side-by-side comparison based on G2 review data.

MetricImprovado

by Improvado

Apify

by Apify

Overall rating4.44.7
Review count93686
Ease of use8.49.1
Ease of setup7.89.0
Quality of support9.19.1
Meets requirements8.89.4
NPS59.34065984.10104
Small Business33.3%88.1%
Mid-Market51.6%8.7%
Enterprise15.1%3.2%
Total page views5124,566
Total LLM citations4,83357,302

Improvado

Improvado is an AI-powered marketing intelligence platform that enables marketing and analytics teams to unlock the full potential of their data for impactful business decisions. Designed for medium to large enterprises and agencies, Improvado seamlessly integrates, simplifies, governs, and attributes complex data from various sources, delivering a unified view of marketing ROI and performance. If you're looking to quickly transform your diverse marketing data into clear, actionable insights, Improvado has you covered.

Pros

  • Helpful
  • Customer Support
  • Intuitive
  • Integrations
  • Customer Insights
  • Implementation Ease

Apify

Apify is the largest marketplace of tools for AI. At its core is Apify Store, a marketplace where builders create, publish, and monetize tools called Actors. Actors are serverless cloud programs that get web data and automate tasks on the web. Builders create them with JavaScript or Python. Build an Actor once and publish it to Apify Store. Thousands of builders already have. Earn when others use it - Apify handles all the infrastructure, billing, and monthly payouts. For everyone else, Apify means never building from scratch.

Pros

  • Ease of Use
  • Features
  • Scraping Efficiency
  • Automation
  • Easy Integrations
  • Time-saving