G2 Vendor Directory

Tally vs. Smile.io

A side-by-side comparison based on G2 review data.

MetricTally

by ICF Olson

Smile.io

by Smile.io

Overall rating4.54.6
Review count11471
Ease of use9.49.3
Ease of setup9.69.3
Quality of support8.19.6
Meets requirements9.18.9
NPS54.54545574.200426
Small Business54.5%92.5%
Mid-Market27.3%7.3%
Enterprise18.2%0.2%
Total page views811,783
Total LLM citations17111,315

Tally

Built to work for your business, motivate your customers, and drive the behavior you desire, Tally is different. It is seamless systems and intuitive incentives plus experts behind the scenes, tailoring programs to match the way your customers think.

Pros

    Smile.io

    Smile.io is the leading loyalty platform built for scaling and enterprise commerce brands on Shopify Plus. Powering programs for over 100,000 merchants, Smile helps brands turn one-time shoppers into repeat, high-value customers through points, VIP tiers, referrals, and personalized rewards. As the only loyalty platform both Built for Shopify status and Shopify Technology Partner certification, Smile is both deeply integrated with Shopify's latest technology while being trusted by Shopify at scale. With Smile, you get both quality and scale.

    Pros

    • Ease of Use
    • Customer Support
    • Rewards Program
    • Easy Setup
    • Easy Integrations
    • Setup Ease