G2 Vendor Directory

Tally vs. Extole

A side-by-side comparison based on G2 review data.

MetricTally

by ICF Olson

Extole

by Extole

Overall rating4.54.7
Review count1125
Ease of use9.49.0
Ease of setup9.69.0
Quality of support8.19.8
Meets requirements9.19.5
NPS54.54545580
Small Business54.5%17.4%
Mid-Market27.3%56.5%
Enterprise18.2%26.1%
Total page views81320
Total LLM citations1711,177

Tally

Built to work for your business, motivate your customers, and drive the behavior you desire, Tally is different. It is seamless systems and intuitive incentives plus experts behind the scenes, tailoring programs to match the way your customers think.

Pros

    Extole

    Extole is an enterprise offer management platform powering personalized incentive programs across the entire customer lifecycle. Leading B2C brands choose Extole to build and optimize loyalty, referral, ambassador, promotional, and incentive programs at scale. Highly configurable and AI-accessible, Extole fits seamlessly into every team’s agentic workflow through MCP and CLI access and an in-platform AI assistant. Marketers build and track intelligent offer programs that motivate action. Product teams embed personalized offers into digital experiences to drive engagement and growth.

    Pros

    • Referral Programs
    • Customer Support
    • Rewards Program
    • Tracking Efficiency
    • Customization
    • Reporting