IBM Targetprocess vs. Mural

IBM Targetprocess, is a platform for enterprise agile planning (EAP) and strategic portfolio management (SPM) solutions that allows business and technology planners at all levels to dynamically plan and manage work, resources, investments, programs, and portfolios while ensuring continuous alignment to the enterprise strategy in a single source of truth.

Mural is a visual collaboration platform specifically designed to enhance the productivity and effectiveness of go-to-market (GTM) teams. As an interactive workspace, Mural enables teams to create persistent visbility that builds alignment, while leveraging human-centered AI that accelerates teams to reach their outcomes faster. Whether it's building better products more in line with customer demand, creating more seamless marketing campaigns that drive pipeline, or collaborative selling motions that close deals faster, teams are using Mural to drive revenue growth more intelligently.