ibi WebFOCUS vs. Forwrd

The ibi WebFOCUS® platform is an enterprise business intelligence and analytics solution equipped with data management, visual discovery, predictive analytics, and powerful visualizations. Combining these capabilities and data science in one unified platform, the WebFOCUS solution helps make data-driven decisions across the enterprise providing reports, dashboards, and customer-facing applications at scale.

Struggling to keep your scoring models up to date every time marketing campaigns or product features are launched? Meet Forwrd, the easiest way to build accurate scoring models that literally become smarter every day, learning from new data in real time. Build a self-learning scoring model that automatically identifies new conversion-impacting factors in your data and updates itself, without any manual work. Scores can be pushed into the business apps employees use daily (e.g., SFDC, HubSpot, Slack) to enable frontline employees to focus on their best prospects and customers.