G2 Vendor Directory

HubVision vs. Adthena

A side-by-side comparison based on G2 review data.

MetricHubVision

by HubVision Business Intelligence

Adthena

by Adthena

Overall rating4.34.4
Review count1044
Ease of use10.08.8
Ease of setup10.08.9
Quality of support8.69.6
Meets requirements8.68.7
NPS4063.636364
Small Business70.0%31.0%
Mid-Market20.0%35.7%
Enterprise10.0%33.3%
Total page views18313
Total LLM citations01,858

HubVision

HubVision has been a global provider of competitive business intelligence for manufacturers, distributors and retailers for over 10 years.

Pros

    Adthena

    Adthena is a market-leading, AI-driven search intelligence platform that helps enterprise brands and agencies maximize visibility and performance across AI Overviews, LLMs, and Google Ads. Founded in 2012 and headquartered in London, Adthena has teams across the UK, Europe, and the US, supporting global advertisers in some of the most competitive search landscapes. Adthena works with leading brands and agencies across industries including retail, travel, finance, automotive, and telecoms, helping them bring clarity to search and make smarter, data-led decisions in fast-moving markets.

    Pros