Hootsuite Amplify vs. Ambassify

Hootsuite Amplify is an employee advocacy tool that makes it easy for your employees to safely share your content—extending your social reach. Amplify makes it simple for passionate employees to share approved company announcements, promote marketing campaigns, or support corporate responsibility and community initiatives. Your employees can become a trusted megaphone for your organization, and you can ensure that messaging is consistent while you measure the impact of your content.

Ambassify helps you turn employees into confident, active brand advocates. Most employee advocacy platforms focus on content distribution. But sharing alone does not drive impact. Without guidance and confidence, participation stays limited and results are hard to prove. Ambassify is a SaaS platform that supports the full employee advocacy journey, from onboarding and skill development to active participation and measurable impact. In-app training sits at the heart of it.