G2 Vendor Directory

Hitprobe vs. Airbridge

A side-by-side comparison based on G2 review data.

MetricHitprobe

by Chalkboard Software Limited

Airbridge

by AB180, Inc.

Overall rating4.54.6
Review count1836
Ease of use9.49.0
Ease of setup9.29.0
Quality of support9.79.3
Meets requirements9.09.3
NPS83.33333377.777778
Small Business66.7%62.9%
Mid-Market27.8%37.1%
Enterprise5.6%0.0%
Total page views100443
Total LLM citations805,825

Hitprobe

Hitprobe is a web analytics and traffic quality monitoring solution designed to help marketers, advertisers, and growth teams track user behaviour, detect suspicious activity, and optimise digital performance. Hitprobe comfortably falls under the categories of marketing analytics, ad tech, and fraud prevention software and is used by businesses running paid advertising, particularly those managing PPC campaigns across platforms like Google, Meta, & Microsoft Ads.

Pros

  • Easy Setup
  • Ease of Use
  • Setup Ease
  • Integrations
  • Features
  • Tracking

Airbridge

Airbridge is a mobile measurement partner (MMP) built for subscription apps. It connects your ad channels to the trials, subscriptions, and revenue they create, then sends better conversion signals back to your ad platforms. Teams compare campaigns, creators, and web-to-app journeys by trials, paying subscribers, revenue, and ROAS — not just clicks or installs. Airbridge is one of the seven mobile measurement partners supported for ChatGPT Ads.

Pros

  • Customer Support
  • Ease of Use
  • Features
  • Integrations
  • Customer Insights
  • Attribution