Handshake vs. Prestashop Mailchimp Automation Addon by Knowband

Handshake: B2B customer ordering and sales rep order entry solutions. Handshake is for companies like brands, manufacturers and distributors who are selling to retail stores or other business customers. For customer ordering - Handshake helps you provide a modern B2B eCommerce experience for easy online ordering and a mobile app for shelf-side orders when your customers are out on the floor. For sales rep ordering - Handshake provides a dedicated sales rep app that gives them the customer, product, pricing and inventory information they need to have better customer conversations.

The Prestashop mailchimp automation addon by Knowband allows the store owner to sync their Prestashop store with their MailChimp account just by entering the API key in the admin interface. I entire process done in backend.