G2 Vendor Directory

Google Custom Search vs. AddSearch

A side-by-side comparison based on G2 review data.

MetricGoogle Custom Search

by Google

AddSearch

by AddSearch

Overall rating4.44.6
Review count139106
Ease of use9.39.3
Ease of setup9.19.0
Quality of support8.69.4
Meets requirements8.99.4
NPS68.18181875.510204
Small Business52.5%49.1%
Mid-Market30.9%41.5%
Enterprise16.5%9.4%
Total page views599392
Total LLM citations575350

Google Custom Search

Google Custom Search enables you to create a search engine for your website, your blog, or a collection of websites

Pros

  • Ease of Use
  • Efficiency
  • Setup Ease
  • Search Functionality
  • Customization
  • Results

AddSearch

AddSearch is the unified AI Search and Conversational Content Discovery platform for content-rich websites. One implementation gives you three layers of depth: fast keyword search, AI-generated answers grounded entirely in your own content, and multi-turn AI conversations — deployed together or individually. What customers get on day one (typical go-live: under one week; simple sites in a day): • Site search with autocomplete, typo tolerance, AutoSynonyms in 33 languages, and Progressive Ranking that auto-promotes the most relevant content.

Pros

  • Customer Support
  • Ease of Use
  • Speed
  • Search Quality
  • Helpful
  • Search Functionality