G2 Vendor Directory

Goava vs. Lusha

A side-by-side comparison based on G2 review data.

MetricGoava

by Goava Sales Intelligence AB

Lusha

by Lusha

Overall rating4.54.3
Review count271,671
Ease of use9.09.3
Ease of setup9.59.2
Quality of support9.48.3
Meets requirements8.98.7
NPS74.07407453.913043
Small Business61.5%39.5%
Mid-Market19.2%46.9%
Enterprise19.2%13.6%
Total page views1174,844
Total LLM citations33474,650

Goava

Turn yesterday's wins into tomorrow's opportunities Goava finds and prioritizes leads based on your existing customers while enriching your CRM with company data for quick action—all you need to close the deal. Looking to find new customers or enrich your CRM? We offer two products to meet your needs: DISCOVER - Talk to the right customers Goava Discover pinpoints and prioritizes leads based on your current customers. Our AI recommendations help you engage more relevant leads, maximizing your reach in your total addressable market.

Pros

  • Lead Generation
  • Customer Support
  • Time-saving
  • User Interface
  • Helpful
  • Intuitive

Lusha

Lusha is the B2B data and sales intelligence system used by sales, marketing, recruiting, RevOps, and AI agents to find contacts, enrich records, and track real-world buying signals. It works with your CRM, automation tools, and existing GTM stack. 300M+ business contacts and 30M+ company profiles across North America, EMEA, APAC, and LATAM. It has two layers that work together. Lusha Search gives you verified contact and company data on demand — direct dials with 90%+ accuracy, business emails verified at 95–98% across regions, firmographics, technographics, and buying signals.

Pros

  • Ease of Use
  • Contact Information
  • Data Accuracy
  • Accuracy
  • Lead Generation
  • Accurate Data