G2 Vendor Directory

Loqate vs. Melissa Global Address Verification

A side-by-side comparison based on G2 review data.

MetricLoqate

by GBG

Melissa Global Address Verification

by Melissa

Overall rating4.54.5
Review count56196
Ease of use9.08.8
Ease of setup8.88.8
Quality of support9.09.1
Meets requirements9.09.2
NPS69.09090963.874346
Small Business50.0%45.1%
Mid-Market28.6%36.9%
Enterprise21.4%17.9%
Total page views4411,007
Total LLM citations5,3639,865

Loqate

GBG Loqate is the world’s leading address verification provider, trusted by over 20,000 brands including IBM, Mastercard, ASOS, Oracle and Sephora. Global coverage across 250 countries and territories delivers local precision, even in hard-to-address markets. Reach is GBG Loqate’s agentic-ready decisioning layer for customer contact data.

Pros

  • Ease of Use
  • Address Validation
  • Data Accuracy
  • Customer Support
  • Accuracy
  • Time-saving

Melissa Global Address Verification

Melissa Global Address Verification is a powerful software designed to ensure the accuracy and reliability of your address data across the globe. In an increasingly globalized business environment, accurate address information is crucial. Melissa’s address verification tools offer real-time validation, batch processing, and comprehensive global coverage to correct and standardize addresses, reduce costly errors and improve deliverability. Melissa’s Global Address Verification includes: Global Coverage: Validate and standardize addresses in over 250 countries and territories.

Pros