Full Circle Insights vs. Ocean.io

Full Circle Insights is the Attribution Modeling and Funnel Measurement Solution Built for Salesforce As your Salesforce data experts, we help marketing and sales teams connect in a central location to finally deliver accurate attribution, build funnels, and create data-driven strategies that drive revenue. The Full Circle Insights team comprises former Salesforce executives, marketing experts, product managers, and automation specialists who understand how valuable data is – and how frustrating it can be to get.

Ocean.io is a contextual intelligence platform that helps B2B revenue teams find the companies that look like their best customers and see exactly why they fit. It reads what companies actually do across 70M+ websites, so targeting goes beyond industry codes and headcount filters. Connect your CRM and Ocean.io learns your ICP from closed-won deals, works out what your best customers have in common, and ranks every company in your market by fit. That includes accounts already in your CRM that nobody has prioritized.