Foundry Intent vs. Coldlytics

Foundry Intent combines KickFire's first-party intent data, third-party intent from LeadSift, and Foundry's proprietary publishing and events network to help B2B sales and marketing teams identify which accounts are in-market and take immediate action with intent-driven campaigns. • Intent-based ad targeting -- Reach your most relevant audiences across their buying journeys with Foundry Ads programs. Tailor and optimize your advertising efforts, so every marketing dollar goes further.

Coldlytics is sales intelligence for Main Street: owners, verified contacts and deep data on the US local businesses the big databases miss. Most B2B databases are built around tech companies and the enterprise. They're thin on the contractors, clinics, med spas, law firms and home service businesses that US digital marketing and lead gen agencies actually sell to. Coldlytics fills that gap. Describe your ideal customer in plain English, like "roofing companies in Texas with a slow website and no Meta pixel," and Coldlytics builds the list.