F5 Distributed Cloud Bot Defense vs. Hitprobe

Bot attacks are difficult to stop—criminals retool to bypass defenses, rapidly solving CAPTCHAs and mimicking human behavior. To stay ahead of bots, F5 Distributed Cloud Bot Defense (Formerly Shape Security) uses AI to achieve long-term efficacy and zero customer friction. The solution helps to achieve effective bot protection based on analysis of devices and behavioral signals that unmask automation. This gives users the advantage of a network effect as the platform adapts to retooling attempts across thousands of the world’s most highly trafficked apps.

Hitprobe is a web analytics and traffic quality monitoring solution designed to help marketers, advertisers, and growth teams track user behaviour, detect suspicious activity, and optimise digital performance. Hitprobe comfortably falls under the categories of marketing analytics, ad tech, and fraud prevention software and is used by businesses running paid advertising, particularly those managing PPC campaigns across platforms like Google, Meta, & Microsoft Ads.