exaudi Audience Platform vs. Affogata

exaudi is Neodata Group's Audience Platform, which carries with it DMP and CDP functionalities. With exaudi you can: - Manage and standardize any data source, both internal (e.g. Data from online campaigns, online data, CRM data, business data, etc.) and external (e.g. Data from data providers, sociodemographic data, psychographics, researches, etc.). - Aggregate Data in Audience segments determined by set characteristics (such as client/non-client, family segments, male segments, etc.), according to your Marketing objectives. These information is then displayed in Real Time Dashboards.

Gain insights on your customers, competitors and the market with Affogata's leading Customer Intelligence Platform. Affogata collects data from the web, review sites, social channels, niche forums, community and customer conversation platforms. It analyzes and sorts it to deliver actionable insights to all the teams in the organization: from product teams and customer-facing teams, all the way to the C-suite, so you can make better decisions and measure their impact.