G2 Vendor Directory

Epsilon Digital vs. Prisma

A side-by-side comparison based on G2 review data.

MetricEpsilon Digital

by Epsilon

Prisma

by Mediaocean

Overall rating3.44.0
Review count25438
Ease of use7.58.1
Ease of setup7.68.1
Quality of support7.48.3
Meets requirements7.78.5
NPS-12.530.210773
Small Business56.5%11.9%
Mid-Market30.4%38.7%
Enterprise13.0%49.4%
Total page views1641,508
Total LLM citations9135,333

Epsilon Digital

Epsilon Digital is an identity-powered, managed programmatic solution that helps brands turn first-party data and powerful in-house data into measurable growth across the channels that matter most to your customers. We combine data onboarding, targeting, cross-channel activation, and measurement all delivered by a team of experts who operate as an extension of your marketing organization.

Pros

  • Easy Integrations
  • Data Insights
  • Targeting
  • Targeting Efficiency
  • Audience Targeting
  • Campaign Management

Prisma

As part of Mediaocean, Prisma enables advanced, AI-driven media buying, optimization, and execution. Our platform connects brands, agencies, suppliers, data providers, and ad tech partners within a unified end-to-end workflow across all channels to drive operational efficiency and performance. Independent from day one, we power over 100,000 users around the world with unmatched scale to deliver optimal outcomes. Visit go.prisma.mediaocean.com/ for more information.

Pros

  • Ease of Use
  • Efficiency
  • Campaign Management
  • Navigation Ease
  • User Interface
  • Campaigns