Distribution Engine vs. Customers.ai

Distribution Engine, developed by NC Squared, is a market leading, fully native application for routing and assigning work in Salesforce®. It can be used to distribute: Leads and Opportunities to your marketing and sales teams; Cases and Tasks to customer service or project teams and Accounts and Contacts to the appropriate owner. The easily configurable, intelligent, rules-based assignment engine ensures any standard or custom Salesforce® objects are automatically distributed to the right person at the right time, first time & every time.

Customers.ai is a powerful ecommerce solution that helps you identify your website visitors and reconnect with them through email and ads. It turns anonymous visitors into real leads by capturing and enriching their identity data and restoring lost Facebook ad audiences. Customers.ai helps you engage your website visitors by tracking the customer journey, segmenting high-intent audiences, and ensuring emails reach the right people with the right message. Plus, it works seamlessly with popular tools like Klaviyo, SendGrid, Salesforce, and HighLevel.