Distribution Engine vs. Captello

Distribution Engine, developed by NC Squared, is a market leading, fully native application for routing and assigning work in Salesforce®. It can be used to distribute: Leads and Opportunities to your marketing and sales teams; Cases and Tasks to customer service or project teams and Accounts and Contacts to the appropriate owner. The easily configurable, intelligent, rules-based assignment engine ensures any standard or custom Salesforce® objects are automatically distributed to the right person at the right time, first time & every time.

Captello is the only event-to-revenue intelligence platform, the lead capture system of record for enterprise event programs. Events don't have an ROI problem. They have a memory problem. Captello is the system of record that ties every lead, meeting, and conversation to closed pipeline. It captures every interaction across trade shows, conferences, and field programs, enriches each one, and routes it to your CRM in real time, so Sales, Marketing, and Events work from the same record and can prove the revenue an event creates.