G2 Vendor Directory

Data Studio vs. Whatagraph

A side-by-side comparison based on G2 review data.

MetricData Studio

by Google

Whatagraph

by Whatagraph

Overall rating4.44.5
Review count476286
Ease of use8.59.0
Ease of setup8.78.6
Quality of support7.79.1
Meets requirements8.78.9
NPS58.02197870.110701
Small Business45.9%78.1%
Mid-Market36.9%18.0%
Enterprise17.2%3.9%
Total page views911680
Total LLM citations2,7649,208

Data Studio

Data Studio offers self-service business intelligence with unmatched flexibility for smarter business decisions. Featuring connections to more than 1,000+ data sources, you can create highly visual, intuitive reports and share them with your team with consistent metrics. Data Studio helps you tell impactful stories by creating and sharing engaging reports and data visualization, showcasing your business metrics and dimensions with intuitive smart reports, with automatic sharing for informed collaboation.

Pros

  • Ease of Use
  • Visualization
  • Easy Integrations
  • Data Visualization
  • Easy Creation
  • Collaborative Sharing

Whatagraph

Whatagraph is the marketing intelligence platform where reporting scales without scaling the team behind it. One governed data foundation powers every destination your team uses — client reports, dashboards, AI tools, BigQuery — so the same trustworthy numbers show up everywhere, without anyone in the middle. The agency stops adding a reporting hire for every ten new clients, because the data layer scales, not the headcount. The data team stops being a ticket queue between marketing and its own numbers, because marketing can self-serve from the same governed foundation the analyst uses.

Pros

  • Customer Support
  • Easy Integrations
  • Customizability
  • Ease of Use
  • Automation
  • Helpful