LeadExec vs. LeadSquared Sales CRM

LeadExec by ClickPoint Software is real-time lead distribution software built for lead generation companies, lead sellers, lead buyers, performance marketers, agencies, and enterprises that need to capture, validate, score, route, sell, and distribute leads. Unlike a traditional CRM or a basic sales lead assignment tool, LeadExec is designed for organizations that manage lead flow across lead sources and among multiple buyers, locations, franchises, dealers, call centers, CRMs, and other downstream systems.

LeadSquared Sales CRM is our core sales execution product, built to support inside sales, call center, and field sales teams in managing leads, tracking pipeline activity, and closing deals from a single platform. It functions as the central hub that our other modules — marketing, mobile, service — connect into. We cover several areas of the sales process. Our lead management handles capturing leads from various sources, qualifying and scoring them automatically, and routing them to the appropriate rep or team based on configurable rules.