ClickFlare vs. LiveRamp

ClickFlare is a server-side ad tracking and attribution platform for performance marketers, media buyers, agencies, and affiliates who run paid traffic and need accurate conversion data to scale profitably. The problem we solve Browser privacy changes, iOS updates, and ad blockers have made traditional tracking pixels unreliable. Advertisers lose conversions, ad platforms optimize on incomplete data, and campaigns underperform even when the offer works.

LiveRamp is shaping the future of responsible data collaboration between the world’s leading brands, retailers, financial services providers, and healthcare innovators. As consumers embrace new AI-driven experiences, the LiveRamp data collaboration network exponentially expands the breadth and accuracy of the data on which marketing AI capabilities operate, powering deeper customer insight and measurable performance on a global scale.