G2 Vendor Directory

Click vs. Identity Matrix

A side-by-side comparison based on G2 review data.

MetricClick

by Click

Identity Matrix

by Identity Matrix

Overall rating4.05.0
Review count31426
Ease of use7.99.9
Ease of setup8.010.0
Quality of support8.29.9
Meets requirements8.39.9
NPS30.847458100
Small Business38.0%76.9%
Mid-Market47.6%23.1%
Enterprise14.4%0.0%
Total page views48057
Total LLM citations1,51251

Click

Click is the only complete marketing technology solution that is natively integrated with Microsoft Dynamics CRM. Our top-rated marketing automation platform and communication tools create a unified and seamless user experience, ensuring your Sales, Marketing and IT teams are fully aligned and able to work together easily and productively.

Pros

  • Ease of Use
  • Features
  • Helpful
  • Time Efficiency
  • Powerful Features
  • Customer Support

Identity Matrix

Identity Matrix is the world's first and only Person-Level GTM platform. Using AI, the platform identifies 70% of anonymous web visitors, gives you unparalleled person-level web insights, and builds next-generation ABM campaigns. Join GTM leaders across the globe with our ABM 2.0 technology that helps you see a 3-5X ROI on your GTM efforts.

Pros

  • Easy Integrations
  • Lead Generation
  • Integrations
  • Data Accuracy
  • Customer Support
  • Insights