G2 Vendor Directory

Click vs. Apollo.io

A side-by-side comparison based on G2 review data.

MetricClick

by Click

Apollo.io

by Apollo.io

Overall rating4.04.7
Review count3149,851
Ease of use7.99.2
Ease of setup8.09.0
Quality of support8.28.9
Meets requirements8.39.2
NPS30.84745883.992806
Small Business38.0%66.9%
Mid-Market47.6%28.4%
Enterprise14.4%4.7%
Total page views48026,360
Total LLM citations1,512186,531

Click

Click is the only complete marketing technology solution that is natively integrated with Microsoft Dynamics CRM. Our top-rated marketing automation platform and communication tools create a unified and seamless user experience, ensuring your Sales, Marketing and IT teams are fully aligned and able to work together easily and productively.

Pros

  • Ease of Use
  • Features
  • Helpful
  • Time Efficiency
  • Powerful Features
  • Customer Support

Apollo.io

Apollo.io is an AI-powered go-to-market (GTM) platform that helps revenue teams find, engage, and manage B2B buyers across the entire sales cycle. Apollo.io is the company behind the industry’s first fully agentic GTM platform, transforming how revenue teams execute. Going beyond automation, Apollo’s intelligent agents actively drive results across the entire sales funnel – from prospecting to deal management – all in one place.

Pros

  • Ease of Use
  • Lead Generation
  • Features
  • Helpful
  • Time-saving
  • Automation