Clever vs. NoRedInk

Clever was born of co-founder Dan Carroll’s frustration as a school tech director in Denver. His plans to use technology to save teachers time and personalize learning were stymied by countless CSV files and forgotten passwords. Dan recalls, “I wanted to be an innovator, but I got stuck being a human API.” Software has the potential to empower teachers and create new ways to learn. But one thing must happen first. Everyone must be able to log in—quickly and securely. To solve Dan’s problem, we built a single sign-on portal that now helps 95,000 of U.S.

NoRedInk is a comprehensive and engaging solution that transforms writing instruction and helps teachers foster lifelong writing skills in students. District leaders achieve complete visibility into student progress toward mastery of standards-aligned skills, providing the tools for a data-driven strategy supporting student growth. NoRedInk has won the Supes Choice award for the last two years in the literacy instructional solution category. The platform personalizes exercises around students' interests like favorite musicians, sports stars, or friends’ names to drive engagement.