G2 Vendor Directory

Clarify CRM vs. GTM Studio - Powered by ZoomInfo

A side-by-side comparison based on G2 review data.

MetricClarify CRM

by Clarify

GTM Studio - Powered by ZoomInfo

by ZoomInfo

Overall rating4.94.5
Review count333,513
Ease of use9.79.0
Ease of setup9.78.8
Quality of support9.89.0
Meets requirements8.99.1
NPS93.93939466.696113
Small Business100.0%12.8%
Mid-Market0.0%63.2%
Enterprise0.0%24.0%
Total page views8071,914
Total LLM citations5,3274,669

Clarify CRM

Clarify is the autonomous CRM that helps founders and early-stage sellers build pipeline, close more deals, and spend less time on CRM busywork. Its AI automates pipeline creation, meeting admin, and CRM updates—so you can stop clicking and start closing more deals. 🧠 Auto-enrich every contact: Connect your email and calendar, and Clarify fills in fields like job title, company data, email, LinkedIn URL, funding history and more automatically. 🔗 Capture leads from anywhere: One click from LinkedIn adds and enriches contacts instantly.

Pros

  • Ease of Use
  • Simple
  • Helpful
  • Automation Features
  • Intuitive
  • Features

GTM Studio - Powered by ZoomInfo

Note: GTM Studio is the upgraded version of ZoomInfo Marketing and ZoomInfo Operations. GTM Studio is ZoomInfo's AI-powered go-to-market canvas that unifies signals, systems, and teams in one intelligent workspace so plays fire automatically, moments aren't missed, and reps always know what to do next. Designed for RevOps and marketing teams, GTM Studio eliminates tool sprawl by connecting CRM, marketing, sales, and third-party data into a single live canvas - giving every team a complete, AI-ready view of their market.

Pros

  • Features
  • Lead Generation
  • Ease of Use
  • Data Accuracy
  • Data Quality
  • Intent Data