G2 Vendor Directory

CDP Agent vs. Zeotap CDP

A side-by-side comparison based on G2 review data.

MetricCDP Agent

by Uniphore

Zeotap CDP

by Zeotap

Overall rating4.14.4
Review count4559
Ease of use8.49.1
Ease of setup7.39.0
Quality of support9.19.5
Meets requirements8.59.0
NPS36.36363659.615385
Small Business20.5%27.6%
Mid-Market22.7%24.1%
Enterprise56.8%48.3%
Total page views268269
Total LLM citations257554

CDP Agent

ActionIQ by Uniphore is a new kind of customer data platform for enterprise brands, giving marketers easy and secure ways to activate data anywhere in the customer experience. ActionIQ’s unique composable architecture means data can stay securely where it lives, and marketing teams only use the tools they need. ActionIQ recently joined Uniphore to bring native AI capabilities to the CDP — bridging the gap between data, AI and CX. ActionIQ helps dozens of G2K companies across financial services, media, retail, B2B-Tech, and Travel Hospitality to help grow customer acquisition and retention.

Pros

    Zeotap CDP

    Zeotap is the AI-powered Customer Data Platform that helps enterprises unlock the true value of their customer data - faster, smarter, and with enterprise-grade precision. With plug-and-play connectors and a flexible, modular design, Zeotap integrates effortlessly into existing ecosystems, delivering 3x faster time-to-value than traditional CDPs. Trusted by leading global brands, Zeotap combines the industry’s most advanced ID Extension and identity resolution with AI-powered orchestration - enabling unmatched match rates, smarter segmentation, and real-time activation.

    Pros

    • Customer Support
    • Ease of Use
    • Customer Engagement
    • User Identification
    • User Interface
    • Audience Activation