G2 Vendor Directory

Connect vs. PubMatic

A side-by-side comparison based on G2 review data.

MetricConnect

by Bridge

PubMatic

by PubMatic

Overall rating4.83.2
Review count2711
Ease of use9.07.0
Ease of setup9.07.1
Quality of support9.77.1
Meets requirements9.76.7
NPS92.592593-18.181818
Small Business60.9%44.4%
Mid-Market13.0%44.4%
Enterprise26.1%11.1%
Total page views385284
Total LLM citations308982

Connect

CONNECT, powered by BRIDGE, makes digital advertising seamless, offering agencies, small businesses, media companies, and enterprises a powerful way to plan, build Data Safe℠ audiences, activate, and measure campaigns—all with no platform fees. Our solution lets you intuitively create custom consent-based, privacy-compliant PII audiences of real people for each campaign. Once your audience is created, launch campaigns across Email, Social Media, Display, CTV/OTT, and Audio, reaching people where they’re most engaged.

Pros

  • Ease of Use
  • Audience Targeting
  • Campaign Management
  • Customer Support
  • Easy Setup
  • Results Performance

PubMatic

PubMatic (Nasdaq: PUBM) delivers superior revenue to publishers by being an SSP of choice for agencies and advertisers. PubMatic’s cloud infrastructure platform for digital advertising empowers independent app developers and publishers to increase monetization while enabling media buyers to drive return on investment by reaching and engaging their target audiences in brand-safe, premium environments across ad formats and devices. Since 2006, PubMatic has been expanding its owned and operated global infrastructure and continues to cultivate programmatic innovation.

Pros