G2 Vendor Directory

Board vs. SMS Storetraffic T.M.A.S.

A side-by-side comparison based on G2 review data.

MetricBoard

by Board International

SMS Storetraffic T.M.A.S.

by SMS Storetraffic

Overall rating4.44.6
Review count32461
Ease of use8.78.6
Ease of setup8.28.4
Quality of support8.89.4
Meets requirements8.99.4
NPS62.09150377.04918
Small Business26.0%61.7%
Mid-Market39.3%33.3%
Enterprise34.7%5.0%
Total page views1,320175
Total LLM citations6,82410

Board

Board is the most trusted Agentic Planning Platform, combining business context, Continuous Planning, and efficient enterprise AI to deliver confident, aligned, and faster decisions. Built to complement your data and AI strategy, Board brings together enterprise data and external signals with planning models, business logic, domain expertise, and decision context. Continuous Planning continuously senses change, models scenarios and trade-offs, and aligns financial and operational plans.

Pros

  • Ease of Use
  • Flexibility
  • Features
  • Efficiency
  • Customization
  • Implementation Ease

SMS Storetraffic T.M.A.S.

SMS Storetraffic T.M.A.S. is a powerful People Counting & Analytics Software Platform. Connect our People Counter devices to get visitor & customer foot traffic trends for your Retail store(s), libraries, museum, university, churches, events, casinos, and any other type of "real-world" places. We offer in-depth analysis features, automated counting, specialized tools for Retailers, and the ability to monitor & control occupancy in real-time for any type of buildings, and/or specific rooms.

Pros

  • Ease of Use
  • Customer Support
  • Reporting
  • Setup Ease
  • Data Accuracy
  • Sales Tracking