Blackthorn Events vs. RainFocus

If running an event means filing a request every time you need a new ticket type, session, or form, you’re not alone. Most event platforms make you choose: capable but hard to learn, or easy to use but outside your CRM, with data that sometimes syncs back in. Blackthorn Events is the event management platform that runs natively in Salesforce. And now it’s built for the person running the event. Meet Forge Forge is Blackthorn’s web-based workspace for building and running events end to end. Work in your browser, without learning Salesforce screens or waiting in an admin queue.

RainFocus is the leading enterprise platform for event marketing and management. We help organizations run in-person, virtual, and hybrid event programs of all sizes from one system, with the data and personalization needed to drive measurable business results. With the industry's most advanced agentic AI at its core, we orchestrate engagement at every stage of the customer lifecycle — unifying touchpoints, driving event impact, and making each engagement smarter.