G2 Vendor Directory

BidTheatre vs. Basis

A side-by-side comparison based on G2 review data.

MetricBidTheatre

by Vitec BidTheatre

Basis

by Basis Technologies

Overall rating4.74.5
Review count37290
Ease of use8.88.5
Ease of setup9.08.4
Quality of support9.89.6
Meets requirements8.78.9
NPS83.33333364.661654
Small Business86.5%64.8%
Mid-Market5.4%27.9%
Enterprise8.1%7.2%
Total page views62662
Total LLM citations924,169

BidTheatre

Vitec BidTheatre is a software company based in Stockholm, Sweden. Founded in 2012, the company builds BidTheatre DSP, a powerful omni-channel demand side platform for data driven advertising. BidTheatre DSP provides effective marketing towards your target audiences, providing a rich set of targeting options and valuable insights. Vitec BidTheatre serves media buyers in all industries, and is trusted by agencies, publishers, brands and software companies.

Pros

  • Ease of Use
  • Audience Targeting
  • Reporting Capabilities
  • Navigation Ease
  • Intuitive
  • Setup Ease

Basis

Basis is everything you need to plan, buy, analyze and streamline your best-performing digital media campaigns. Basis is more than just streamlined media buying—Basis is a comprehensive and automated digital media platform. Using Basis means you can manage direct, programmatic, search & social through a single interface. With robust business intelligence, workflow automation, search & social integrations, and a top-rated DSP powered by artificial intelligence, it's a platform you can run your entire digital business on top of.

Pros

  • Features
  • Ease of Use
  • Account Management
  • Reps Support
  • Team Helpfulness
  • Helpful