G2 Vendor Directory

Snoball vs. Extole

A side-by-side comparison based on G2 review data.

MetricSnoball

by Snoball

Extole

by Extole

Overall rating4.74.7
Review count7025
Ease of use9.39.0
Ease of setup9.29.0
Quality of support9.39.8
Meets requirements9.19.5
NPS72.85714380
Small Business42.0%17.4%
Mid-Market47.8%56.5%
Enterprise10.1%26.1%
Total page views347320
Total LLM citations8411,177

Snoball

Referrals. Done For You. Get more customers. Snoball generates referrals, creates marketing assets, and collects reviews from your happy customers. Finally, a word of mouth marketing platform that does it all for you. The Snoball Referrals Module automates the process of turning your satisfied customers into referring customers. This software complements our existing review generation and reputation-building tools to boost your word of mouth marketing. Snoball helps businesses of all sizes and departments.

Pros

  • Referral Programs
  • Customer Support
  • Time-saving
  • Ease of Use
  • Effective
  • Customer Reviews

Extole

Extole is an enterprise offer management platform powering personalized incentive programs across the entire customer lifecycle. Leading B2C brands choose Extole to build and optimize loyalty, referral, ambassador, promotional, and incentive programs at scale. Highly configurable and AI-accessible, Extole fits seamlessly into every team’s agentic workflow through MCP and CLI access and an in-platform AI assistant. Marketers build and track intelligent offer programs that motivate action. Product teams embed personalized offers into digital experiences to drive engagement and growth.

Pros

  • Referral Programs
  • Customer Support
  • Rewards Program
  • Tracking Efficiency
  • Customization
  • Reporting