Snoball vs. Base

Referrals. Done For You. Get more customers. Snoball generates referrals, creates marketing assets, and collects reviews from your happy customers. Finally, a word of mouth marketing platform that does it all for you. The Snoball Referrals Module automates the process of turning your satisfied customers into referring customers. This software complements our existing review generation and reputation-building tools to boost your word of mouth marketing. Snoball helps businesses of all sizes and departments.

Base is creating the AI Engagement OS for post-sale growth. Most B2B companies invest heavily in winning customers - but lack the infrastructure to engage them after the deal closes. The result: fragmented customer journeys, low product adoption, missed expansion opportunities, and preventable churn. Base fixes that. We give companies a single platform to orchestrate the entire post-sale customer lifecycle — across onboarding, adoption, expansion, advocacy, and retention.