Athean vs. Mixmax

Athean is the OS for modern sales teams. From automated account research and relationship summaries, to multi-step workflows and hyper-personalized outreach, Athean is the all-in-one solution designed to improve engagement rates and build the most competitive sales teams. Over 10M call scripts, personalized emails, and LinkedIn messages have been delivered with Athean. Go to athean.com to walk through the product and schedule a demo.

Mixmax works inside Gmail so nothing falls through the cracks. Founded in 2014, it's used by people who handle their own outreach — founders, agency owners, recruiters, consultants, fundraisers and small business owners — and by the teams they work with. When you send an email, Mixmax keeps track of it. You can see when someone opens it or clicks a link. If they don't reply, Mixmax reminds you, or sends your next email for you. By default, follow-ups stop the moment the person writes back, so nobody gets another nudge after they've answered.