G2 Vendor Directory

Asset-Map vs. Universal Rebalancer

A side-by-side comparison based on G2 review data.

MetricAsset-Map

by Asset-Map Holdings, Inc.

Universal Rebalancer

by SoftPak Financial Systems

Overall rating4.84.6
Review count13714
Ease of use9.48.6
Ease of setup9.48.1
Quality of support9.88.0
Meets requirements9.37.9
NPS90.51094985.714286
Small Business84.7%92.9%
Mid-Market4.4%7.1%
Enterprise10.9%0.0%
Total page views745452
Total LLM citations3,69427

Asset-Map

Founded by Certified Financial Planning Practitioner H. Adam Holt in 2013, Asset-Map is on a mission to elevate the financial health of millions of people. Unlike traditional software tools, Asset-Map provides an interactive holistic view of a household’s financial picture that empowers humans to easily comprehend, discuss, and make smart financial decisions now and in the future. Asset-Map is used by thousands of professionals worldwide to promote better guidance conversations, having mapped over 2.14 million people and $1.6 trillion in financial instruments.

Pros

    Universal Rebalancer

    SoftPak is always dedicated to empowering financial professionals through intuitive and efficient software solutions. UREBAL (Universal Rebalancer), SoftPak’s flagship rebalancing software, is designed to strike a perfect balance between simplicity and precision. UREBAL bridges the gap between rule-based rebalancing systems, which are user-friendly but limited, and risk-based optimizers, which offer precision but can be complex.

    Pros