G2 Vendor Directory

AppMetrica vs. AppsFlyer

A side-by-side comparison based on G2 review data.

MetricAppMetrica

by Yandex Ads

AppsFlyer

by AppsFlyer

Overall rating4.54.5
Review count46780
Ease of use8.98.7
Ease of setup9.48.3
Quality of support9.28.8
Meets requirements8.98.9
NPS66.66666769.301713
Small Business62.2%30.5%
Mid-Market31.1%42.0%
Enterprise6.7%27.5%
Total page views2212,475
Total LLM citations1,93317,299

AppMetrica

AppMetrica is an affordable and reliable (yes, it is possible) all-in-one mobile app analytics tool that provides a comprehensive analysis of your mobile app user behavior, in-app revenue, mobile acquisition campaigns and crashlytics. Launched in 2013, it enables over 60 000 mobile apps like Azur Games, METRO, Burger King, Brave Stars worldwide to find actionable insights and maximize their app revenue. AppMetrica is used by user acquisition teams, product managers, revenue managers and analytics experts across multiple industries.

Pros

  • Ease of Use
  • Easy Integrations
  • Easy Setup
  • Integrations
  • Intuitive
  • Analytics

AppsFlyer

AppsFlyer is the Modern Marketing Cloud that helps businesses transform complex data into clarity and growth. A foundation for unified, measurable, autonomous marketing, AppsFlyer breaks down silos across measurement, deep linking, data collaboration, and autonomous AI workflows. For more than a decade, AppsFlyer has been the leader in mobile attribution, trusted by over 15,000 businesses worldwide. To learn more, visit www.appsflyer.com.

Pros

  • Analytics
  • Features
  • Ease of Use
  • Insights
  • User Interface
  • Attribution