G2 Vendor Directory

Amperity Customer Data Platform vs. FullContact

A side-by-side comparison based on G2 review data.

MetricAmperity Customer Data Platform

by Amperity

FullContact

by Ziff Davis

Overall rating4.44.3
Review count53102
Ease of use8.39.0
Ease of setup7.69.0
Quality of support8.88.9
Meets requirements8.68.6
NPS57.69230849
Small Business18.9%73.5%
Mid-Market35.8%20.6%
Enterprise45.3%5.9%
Total page views430237
Total LLM citations2124,025

Amperity Customer Data Platform

Amperity helps brands act on trusted customer context. Its AI-powered Customer Data Platform resolves identity and unifies fragmented data with real-time signals, giving teams accurate, actionable context across marketing, service, analytics, and AI systems. Built for enterprises with complex customer data, Amperity creates continuously updated customer profiles that brands can trust. Marketing and data teams can use this context to build audiences, understand behavior, orchestrate journeys, and make more relevant decisions in real time, while maintaining control, privacy, and governance.

Pros

  • Analytics Expertise
  • Platform Integration
  • Ease of Use
  • Data Accuracy
  • User Interface
  • Customer Insights

FullContact

FullContact is a privacy-safe Identity Resolution company building trust between people and brands. We deliver the capabilities needed to create tailored customer experiences, improve ad targeting along with measurement as well as improve identity verification and fraud solutions by unifying data and applying insights in the moments that matter.

Pros