G2 Vendor Directory

Amazon Sponsored Ads vs. Curated Media

A side-by-side comparison based on G2 review data.

MetricAmazon Sponsored Ads

by Amazon

Curated Media

by Curated.Media

Overall rating4.34.8
Review count8116
Ease of use8.89.8
Ease of setup9.09.7
Quality of support8.49.9
Meets requirements8.89.3
NPS5287.5
Small Business59.3%92.3%
Mid-Market30.9%7.7%
Enterprise9.9%0.0%
Total page views228217
Total LLM citations57027

Amazon Sponsored Ads

Sponsored ads—such as Sponsored Products and Sponsored Brands (formerly known as Headline Search Ads)—allow you to reach Amazon customers as they research and discover products. Ads appear on search results pages and relevant product pages, directing customers to your product detail page or Store.

Pros

  • Ease of Use
  • Collaboration
  • Helpful
  • Interface Usability
  • Cost Saving
  • Implementation Ease

Curated Media

Curated.Media is an intelligent software enabling multi-platform curation. Our self-service solution empowers brands and agencies to enhance programmatic performance without changing their existing tech stack. Create inventory packages on your own, combine audience data with publisher signals, and take advantage of automated supply-side optimizations done by our agents. Use our integrated reporting to edit and optimize live PMPs seamlessly across 15 SSPs and 300+ DSPs - all from a single platform.

Pros

  • Ease of Use
  • Performance Results
  • Affordable
  • Customer Support
  • Easy Setup
  • Helpful