G2 Vendor Directory

Amazon Display Ads vs. Simpli.fi

A side-by-side comparison based on G2 review data.

MetricAmazon Display Ads

by Amazon

Simpli.fi

by Simpli.fi

Overall rating4.44.5
Review count32154
Ease of use9.38.9
Ease of setup9.28.9
Quality of support8.89.4
Meets requirements8.88.9
NPS54.8387174.509804
Small Business56.3%57.3%
Mid-Market34.4%36.7%
Enterprise9.4%6.0%
Total page views1281,080
Total LLM citations2037,731

Amazon Display Ads

Use relevant audiences, customizable creatives, and actionable insights to deliver your message to the right customers—on Amazon sites, apps, devices, and third-party sites.

Pros

  • Ease of Use
  • Targeting
  • Simple
  • Helpful
  • Affordable
  • Reporting

Simpli.fi

Simpli.fi is the real-world media platform built for the age of immediacy. By unifying digital behavior and real-world movement into a single actionable signal, Simpli.fi enables over 2,000 agencies, advertisers, and media groups to target, optimize, and measure campaigns precisely where consumer decisions happen. Built on the truth that people use digital to navigate the physical world, Simpli.fi is engineered platform to connects these signals in real time—allowing brands to act on consumer intent the moment it occurs and measure the impact all the way to the door.

Pros

  • Customer Support
  • Ease of Use
  • Helpful
  • Team Helpfulness
  • Campaigns
  • Efficiency