aklamio vs. Referral Rock

Aklamio is the fully-serviced Customer Incentives Platform for enterprise brands. Telecoms, insurers, energy suppliers and banks across Europe and the Americas use Aklamio to run referral programs, sales promotions, retention and winback campaigns on one infrastructure. We believe an enterprise's existing customer base is its most under-invested growth channel. Word of mouth drives 20 to 50% of all purchasing decisions (McKinsey), yet almost none of the world's advertising budget goes to a company's own customers.

Referral Rock is referral software built to bring in referrals steadily, not in one big launch that fades. A dedicated advisor sets up the program around how your business sells, then it runs in the background without you managing it day to day. It's opinionated on purpose. Most programs stall when the person running it chases the moves that feel right but don't work: a big launch campaign, oversized rewards, endless brand tweaking, or pushing the referred friend to buy on the spot instead of just letting them raise their hand.