G2 Vendor Directory

AI Peekaboo vs. Spellbook

A side-by-side comparison based on G2 review data.

MetricAI Peekaboo

by Peekaboo

Spellbook

by Spellbook

Overall rating4.84.7
Review count1029
Ease of use8.99.0
Ease of setup9.19.4
Quality of support10.09.2
Meets requirements9.59.2
NPS9086.206897
Small Business88.9%65.5%
Mid-Market11.1%31.0%
Enterprise0.0%3.4%
Total page views265538
Total LLM citations2251,710

AI Peekaboo

AI Peekaboo shows you how your brand appears in AI search, across ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews. As buyers move from blue links to AI answers, Peekaboo tells you whether those models recommend you, your competitors, or no one at all. It goes beyond a yes or no. Peekaboo gives you a clear AI Visibility Score, tracks how that score moves over time, and shows the why behind it by surfacing the exact sources and pages the models cite when they answer.

Pros

    Spellbook

    The world runs on contracts. Contracts run on Spellbook. Spellbook is the AI platform for commercial legal work that lives inside Word. It runs surgical first-pass reviews, suggests redlines, drafts language grounded in your own positions and real market data, and enforces your playbooks automatically so you can focus on work that actually requires a lawyer.

    Pros