G2 Vendor Directory

Adobe Advertising Cloud vs. Smartly

A side-by-side comparison based on G2 review data.

MetricAdobe Advertising Cloud

by Adobe

Smartly

by Smartly.io

Overall rating3.74.4
Review count97478
Ease of use7.38.5
Ease of setup6.78.6
Quality of support7.89.4
Meets requirements8.08.8
NPS8.60215157.568807
Small Business28.9%20.7%
Mid-Market35.1%49.6%
Enterprise36.1%29.7%
Total page views2281,505
Total LLM citations1,34024,343

Adobe Advertising Cloud

Adobe Advertising is a digital advertising solution that lets brands plan, buy, measure, and optimize across digital channels. Our tools seamlessly connect marketing and advertising data to create consistent consumer experiences across touchpoints.

Pros

  • All-in-One
  • Integrations
  • Collaboration
  • Easy Integrations
  • Versatility
  • Features

Smartly

Smartly is an AI-powered advertising platform that helps enterprise brands grow with confidence. Bring your ideas. We’ll help you scale them. Plan, create, launch, and optimize high-performing campaigns in one unified platform that connects creative, media, and measurement so everything works together. Today’s digital landscape moves fast and fragments easily. Smartly brings it back into focus. With generative AI, creative automation, predictive budget allocation, and real-time insights, teams can simplify execution and turn strong creative into measurable growth.

Pros