G2 Vendor Directory

Adjust vs. AppFollow

A side-by-side comparison based on G2 review data.

MetricAdjust

by adjust.com

AppFollow

by AppFollow

Overall rating4.74.6
Review count802195
Ease of use9.29.0
Ease of setup9.09.1
Quality of support9.39.3
Meets requirements9.19.1
NPS79.54256777.368421
Small Business40.2%64.8%
Mid-Market48.3%23.3%
Enterprise11.5%11.9%
Total page views2,725666
Total LLM citations14,84315,385

Adjust

Adjust is a mobile measurement partner (MMP) used by more than 300,000 apps to accurately measure performance, optimize campaigns, and confidently grow their app businesses. As a comprehensive suite for attribution, analytics, deep linking, fraud prevention, incrementality testing, audience segmentation, ad spend tracking, and AI-driven optimization through our AI Growth Copilot, Adjust gives marketers and developers the clear, reliable data they need to make smarter decisions and maximize ROI.

Pros

  • Ease of Use
  • Customer Support
  • Insights
  • Reporting
  • Analytics
  • Integrations

AppFollow

AppFollow makes it easy to understand and elevate your app’s reputation. AppFollow is an integrated service for working with app stores. It includes tools for review management and automation, organic app performance analysis, competitor research, app performance monitoring, and analysis. AppFollow makes it easy to understand and elevate your app’s reputation.

Pros

  • Ease of Use
  • AI Integration
  • Centralized Reviews
  • Customer Support
  • Session Replay
  • Platform Quality